Helping Lending Institutions Connect with Customers Through Secure Direct Mail
In today’s highly competitive financial services landscape, lending institutions must focus on what they do best: originating and servicing loans. To operate efficiently and scale effectively, lenders increasingly rely on strategic fintech and marketing partners to manage essential but time-consuming operational tasks—such as direct mail and customer communications.
That’s why GOLDPoint® Systems (GPS) is proud to spotlight a trusted third-party integration partner that specializes in secure, data-driven direct mail services for highly regulated industries:
A Powerful Fintech and Direct
Mail Integration
Through the GPS and Amsive® integration, lending institutions can seamlessly transmit electronic files from GPS’s loan servicing platform directly to Amsive. From there, Amsive handles the rendering, printing and mailing of critical customer communications, including:
- Loan statements
- Adverse action (turndown) letters
- Scheduled event notices
This streamlined process ensures borrowers receive timely, accurate communications—while lenders free up internal resources to focus on loan growth, servicing, and customer experience.
A Data-Driven Marketing Agency Built for Lenders
Amsive is a leading data-led performance marketing agency that drives ROI through advanced customer acquisition, engagement and communication solutions.
With offices across the U.S., from New York to California, Amsive supports lending institutions nationwide—working both remotely and onsite as needed. Their close collaboration with GPS ensures that direct mail workflows are efficient, compliant and effortless for lenders.
Helping Lending Institutions Build Stronger Customer Connections
Amsive helps lenders create meaningful, personalized consumer connections through integrated data-driven targeting, predictive modeling and closed-loop measurement. Using proprietary consumer intelligence, Amsive builds precise audience segments that enable true one-to-one messaging through direct mail.
Their end-to-end direct marketing capabilities include:
- Strategic planning
- Creative development
- Production and fulfillment
- Performance tracking and optimization
Detailed analytics give lenders full visibility into campaign performance, enabling continuous refinement of messaging, timing, and offers. Amsive’s solutions are specifically designed to meet the needs of highly regulated industries, including financial services.
Enterprise-Grade Data Security & Compliance
Data security is critical for financial institutions, and Amsive is trusted by some of the most highly regulated organizations in the world. Their direct mail processes are built with security and compliance at every stage, including:
- Secure data encryption
- Strict access controls
- Regular security audits
- Comprehensive tracking and reporting
Amsive’s cybersecurity experts and state-of-the-art systems ensure sensitive customer data is protected from start to finish—meeting the stringent standards required by financial, healthcare and government organizations.
8 Key Benefits of Partnering with
Amsive
Still evaluating your options? Here are eight reasons lending institutions partner with Amsive:
- Unrivaled Audience Science®
Proprietary data and modeling enable personalized, one-to-one consumer messaging.
- End-to-End Direct Mail Services
In-house teams manage everything from strategy to fulfillment, ensuring speed and quality control.
- Personalized, Performance-Led Creative Strategy
Audience insights drive compelling creative strategy that resonates with each lending institution’s ideal borrowers.
- Continual Creative Testing
Ongoing A/B testing refines messaging and offers for optimal performance.
- Advanced Predictive Modeling
AI and machine learning identify high-value consumers, improving response rates and reducing acquisition costs.
- Closed-loop Measurement
Detailed analytics provide insights into campaign performance and incremental lift.
- Best-in-Class Security and Compliance
Robust protocols protect sensitive consumer data and meet stringent regulatory requirements.
- More Time for Core Operations
By outsourcing direct mail, lenders can focus on lending, servicing, and growth.
Fintech & Direct Mail Integration
The integration between GOLDPoint Systems and Amsive gives lenders a competitive advantage by combining a modern fintech loan servicing platform with trusted, compliant direct mail services.
Key benefits include:
- Seamless and secure data sharing
- Streamlined borrower communications
- Improved customer engagement and satisfaction
- Timely delivery of statements, notices and letters
This integrated solution helps lending institutions save time, reduce operational burden and strengthen borrower relationships.
Ready to Integrate?
To learn more about GOLDPoint Systems’ partnership with Amsive—or explore our 350+ third-party integrations—visit our website.
If you're ready to integrate GPS and Amsive into your lending operations, contact us to get started.
“Communication works for those who work at it.”
John Powell
